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Understanding Business 12th Edition by William G Nickels

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Editorial Review: Understanding Business 12th Edition by William G Nickels

About the Author

Bill Nickels is professor emeritus of business at the University of Maryland, College Park. He has over 35 years’ experience teaching graduate and undergraduate business courses, including introductory courses in business, marketing, and promotion. Bill Nickels has won the Outstanding Teacher on Campus Award four times and was nominated for the award many other times. He received his MBA degree from Western Reserve University and his PhD from The Ohio State University. Bill Nickels has written a marketing communications text and two marketing principles texts in addition to many articles in business publications. He has taught many seminars to business people on subjects such as power communications, marketing, non-business marketing, and stress and life management.

Long considered the Gold Standard for introduction to business courses, this comprehensive, readable text enhances teaching because the experienced author team revises in response to diverse, ever-changing course needs and learning styles. Real-world case studies ensure that students grapple with the most current challenges facing businesspeople today.

Ask anyone with a big book collection, and they’ll tell you moving them was the hardest part of the move. Take down a bookshelf and there’s often no less than four! Possibly up to eight, good Lord if it’s over ten, boxes of dense material. This is the single greatest argument for welcoming ebooks moreover! Abandoning print and having your PDF! On display instead doesn’t sound like such a bad idea while carrying book box number seven to the car.

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buy online Understanding Business 12th Edition by William G Nickels from coursesblock.com.

Formats

eTextbook, Formats 4, Hardcover, Other Sellers, Paperback
Original price was: $148.00.Current price is: $24.49.

Delivery: Can be download Immediately after purchasing Version: PDF. If you need EPUB and MOBI Version, please contact us. Compatible Devices: Can be read on any devices (Kindle, NOOK, Android/IOS devices, Windows, MAC) Quality: High Quality. No missing contents. Printable ______________________________________________________________________________________ ISBN-13: 978-1259929434

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