• Internalize the various domains of Digital Marketing – SEO, Social Media Marketing, PPC, Conversion Optimization, Web Analytics, Content Marketing, Mobile Marketing, Email Marketing, etc.
• Master Digital Marketing execution tools – Google Analytics, Google AdWords, Facebook Marketing, YouTube Marketing, etc.
• Gain real-life experience through projects on Google Analytics, Google AdWords, Facebook Marketing and YouTube Marketing
• Formulate, plan and execute effective Digital Marketing campaigns
• Prepare for top digital marketing certification OMCA along with Google Analytics, Google AdWords, Facebook Marketing and YouTube Marketing certifications.

• Aspiring Digital Marketers, to gain entry into the digital marketing industry in the roles of Social Media Analyst, SEO Analyst, Digital Marketing Executive, etc.
• Traditional Marketers, to stay up-to-date in an increasingly digital world
• Business Owners/ Entrepreneurs, to implement effective digital marketing campaigns for business growth

Included Bonuses

Advanced Web Analytics: (Value $399)

Web Analytics is the measurement, collection, tracking and analyzing internet data to optimize web usage. Businesses are widely using web analytics for business solutions and market research.

Simplilearn’s Advanced Web Analytics imparts knowledge on various aspects of Web Data Analysis, Multi-channel Analytics, qualitative search and reports.

A certified Web data Analyst would be proficient in the online marketing discipline of Web Analytics. This course will help participants in discovering tools to assess visitor behavior on websites and trains them.

Advanced Pay Per Click (PPC): (Value $399)

Pay per click is an internet marketing model used on websites in which advertisers pay their hosts only when their ad is clicked. It also focuses on optimising ad spends and maximising Click-through rate (CTR) and conversion. Simplilean’s PPC certification course is tailor-made to educate and train participants in the online marketing discipline of PPC and Paid Search. This curriculum includes nine sections, covering initial comprehensive campaign setup, campaign economics, landing pages, managing campaigns, and advanced PPC concepts.

Advanced Website Conversion Rate Optimization: (Value $399)

Conversion Rate Optimization (CRO) is an effective framework that helps the professional to tap the traffic that a site receives and convert them to leads or sales. It is vital to understand the real reason why the visitors to the sites are not converting to sales and work around it to persuade customers.

Simplilearn’s Advanced Conversion Optimization Course teaches the participant the art of a systematic, repeatable framework that consistently increases conversion rates on landing pages, micro-sites, and entire websites. Certified professionals now know how to generate revenue for a business by persuading visitors on the website.