Guide to Business Negotiating

by Roger Dawson

Business negotiations are tougher than ever before, as global competition increases and businesses fight to maintain their profit margins. These are the hard-hitting negotiating strategies that will enable you to go head-to-head with the toughest buyer and get the sale with increased margins. You’ll also learn how to smoothly handle the three major problems in negotiations: Impasses, stalemates and deadlocks.

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