Creating and Managing a YouTube Channel
By: Richard Harrington
Duration: 4h 25m
Released: May 25, 2018
Description:
By creating and curating a YouTube channel, you can build your online identity as you share your content with the world. In this course, learn how to set up a visually compelling new YouTube channel, build up your subscriber base, and convert clicks into action or commerce. Throughout the course, instructor Rich Harrington shares essential strategies for channel creation. Rich explains how to design artwork for your channel and shares tips for using YouTube cards and captions. He also dives into building a YouTube community, managing your channel in Creator Studio, live streaming, and more.
Topics include:
• Relevant YouTube trends
• Managing multiple channels
• Channel creation essentials
• Designing watermarks and channel icons
• Uploading video content
• Creating and managing a playlist
• Uploading custom captions
• Promotion strategies for a YouTube channel
• Interacting with your community
• Working in Creator Studio
• Live streaming on YouTube
• Signing up for the YouTube Partner Program
Contents:
Introduction
01. An Overview of YouTube Channels
02. Understanding Google IDs
03. Creating a New YouTube Channel
04. Creating Channel Artwork
05. Uploading Video Content
06. Using Playlists, Sections, and Navigation
07. Using YouTube Cards and Captions
08. Building a YouTube Community
09. The Creator Studio
10. Live Streaming on YouTube
11. Signing Up for the Partner Program
Conclusion
Author:
Richard Harrington is a digital video expert, educator, speaker, and author.
As a digital video expert and trained business professional, Rich Harrington understands both the creative and management sides of the visual communications industry. He is the founder of the visual communications company RHED Pixel in Washington, DC. He is a certified instructor for Adobe and Apple and a member of the National Association of Photoshop Professionals Instructor Dream Team. Rich is a popular speaker on the digital video circuit and has served as program manager for conferences hosted by the National Association of Broadcasters (NAB). He has also written several books for the video industry, including An Editor’s Guide to Adobe Premiere Pro, From Still to Motion, and Photoshop for Video. To explore more resources for media professionals and to watch Rich’s many podcasts, visit RichardHarrington.com.
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