Michael Margolis – The New About Me

When you sign-up for The New About Me, you’ll learn…

I’m going to walk you through the 7 steps I’ve discovered through hard work and lots of trial and error. From my experience, you reap the easy-to-implement benefits.

Lesson #1 – Relationships 101:

This will set the context for the conversation so you can get the most out of the program. We lay out our fundamental beliefs for The New About Me, including:

• Why character trumps credentials – and why self-definition matters more than a piece of paper
• Your bio is an invitation into relationship – are you a keeper or the bad blind date?
• How bio inadequacy syndrome is killing your business

With what you’ll learn in this lesson, you’ll understand the importance of the story in your bio. Plan on this section opening your eyes to a world of possibilities for your bio, your backstory, and the you you dream of being.

Lesson #2 – Superhero Origins:

This will help you dive into your backstory to create the legendary setup for your brand. In this module, you’ll learn:

• What makes a superhero – and how to become one (seriously!)
• To establish your natural authority
• Why revealing your choices makes your story authentic and irresistible

With what you’ll learn in this lesson, you’ll be able to hone in on your unique backstory so you can share it with others. By defining your roots, you become a catalyst for stories and someone who can be believed in.

Lesson #3 – Point of View:

This will teach you how to articulate your point of view in order to bring people to the point in the action where you are right now. You’ll discover:

• How your past experience can be made relevant to your context now
• Why naming your crossroads is the key to clarity
• How you can define your area of innovation, instead of trying to explain precisely what you do

With what you’ll learn in this lesson, you’ll be able to instantly explain what it is you do to others without putting yourself in a box. It makes you easy to understand, yet interesting enough to be a thought leader.

Lesson #4 – Story Lead:

This will help you create a one sentence summary to jump start your bio. You’ll learn:

• How to talk to your audience – and who that main audience actually is
• Where your value is – and why it probably isn’t what you think it is
• 1st or 3rd person – why it can change everything about how you’re perceived

With what you’ll learn in this lesson, you’ll have the hardest part of your bio cranked out – the beginning! You’ve got a cocktail line, and your audience has the sound byte they need to decide if you’re right for them.

Lesson #5 – Believability:

This will help you discover exactly what makes people want to believe you – and more importantly, believe in you. You’ll find out:

• Why we use external validators – and how most of them are pointless
• How your philosophy, natural authority, and personal path create an unexpected combination – and how this is crucial to reputation building.
• How to use external validators the right way – and which ones are relevant

With what you’ll learn in this lesson, your past turns into your power play. You’ll finally be able to dig through all of your accreditations, publications, and everyone cool you’ve worked with and transform it into an outstanding, moving story.

Lesson #6 – Humanize:

This will keep you from god-like status – in the best way. Here we make sure our audience knows we are still human and relatable, by learning:

• The difference between sharing and oversharing – What’s okay to share and what’s not
• How vulnerability is the new black – and it doesn’t have to hurt
• How to share our idiosyncrasies in a way makes us human, fun, and real

With what you’ll learn in this lesson, you get to dive into the things you love and share them in a way that makes you relatable, interesting, and fun. Your audience will enjoy reading your bio much more if they feel like they are talking to a real person – not their “personal brand persona.”

Lesson #7 – Anatomy of a Bio:

This will identify the necessary elements of a bio, so you can choose which ones help you describe yourself to your audience. You’ll learn:

• About 13 amazing different bio formats – and what makes each work
• How individuality is gold in bio writing – and how to capitalize on yours
• The final principles to create an unforgettable bio

With what you’ll learn in this lesson, you will be beyond ready to write your bio. At the end of this, you’ll be ready to talk to your audience in a personable way that doesn’t disqualify your expertise. It’s where everything comes together to tell your story to your people

Get download Michael Margolis – The New About Me at coursesblock.com right now!

Delivery Method

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