e-shock 2020
How the Digital Technology Revolution Is Changing Business and All Our Lives
What effect have innovations in digital technology had on the way we communicate and work, and what can we expect from the future? Following on from the hugely successful ‘e-Shock’, Michael de Kare Silver analyses the developments in digital technology over the past decade, and how they have changed our lives both at home and in the workplace
About Author:
MICHAEL DE KARE-SILVER is a Leading Adviser in the digital/e-commerce and mobile arena, identifying opportunities for technology-enabled change and business growth through new strategies, go-to-market plans and team-building. He has been main board director for a number of leading companies. From main board at FTSE 100 company GUS plc, heading up Argos.co.uk, Experian and Burberry online through to start-ups born2learn.com and myfaveshop.com. He has also been MD at major digital/tech/marketing agencies Digitas and AKQA delivering innovative solutions for global brands. Today, Michael runs his own firm Digital Prospects which provides specialist advisory, consultancy and team-building support in the digital/mobile/e-commerce sectors, helping organizations map out their strategy and plans to capture the growing multi-channel opportunity and then to build the best teams to deliver that. Michael is also a non-executive director at WIN plc the mobile technology solutions provider.
Table of contents (17 chapters)
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The Technology Revolution
Pages 1-5
Kare-Silver, Michael
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Our Lives Are About to Change Forever
Pages 6-8
Kare-Silver, Michael
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How are Consumers and Businesses Responding?
Pages 9-14
Kare-Silver, Michael
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The World in 2020
Pages 15-23
Kare-Silver, Michael
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Digital/Multi-channel Checklist
Pages 24-28
Kare-Silver, Michael
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How Ready is your Organization to Become an Effective MCE?
Pages 29-31
Kare-Silver, Michael
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Mobile Comms, Content and Commerce
Pages 32-47
Kare-Silver, Michael
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It All Pivots Around Social Media
Pages 48-65
Kare-Silver, Michael
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Social TV
Pages 66-75
Kare-Silver, Michael
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Impact of Digital on Media, Travel, Health and Advertising
Pages 76-93
Kare-Silver, Michael
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Impact on Retail and Property Sectors
Pages 94-104
Kare-Silver, Michael
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Organizational and Structural Solutions
Pages 105-114
Kare-Silver, Michael
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Changes to the Workplace and in the Workforce
Pages 115-124
Kare-Silver, Michael
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The Digital Divide
Pages 125-128
Kare-Silver, Michael
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Case Study: Building a Successful Online Business
Pages 129-141
Kare-Silver, Michael
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UK Case Study: The Benefits of Going Digital
Pages 142-146
Kare-Silver, Michael
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Case Study: How the Cloud Facilitates the Technology Solution
Pages 147-150
Kare-Silver, Michael
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