Campaign Budget Optimization Training
Adventure Awaits with CBO, Bidding, and Value-Based Audiences
Training Overview
This training course features a single 90-minute webinar lesson, including presentation and up to 30 minutes of Q&A.
In this course, you’ll learn everything you’ve ever wanted to know about Campaign Budget Optimization, Bidding, and Value-Based Audiences.
Topics Covered
- What is Campaign Budget Optimization?
- What “problem” does CBO seek to solve?
- How Facebook sees CBO vs. the reality for advertisers
- Prospecting strategies with CBO
- Remarketing and CBO
- Sustainable CBO budgeting strategies
- CBO and creative rotation
- The “breakdown effect”
- What’s working on CBO for advertisers around the world
- Bidding techniques the pros are using with and without CBO
- Value-based audiences people are seeing success on
- What’s essential to test on Facebook moving into 2019
What You’ll Learn
In this one-part course, you’ll learn everything you’ve ever wanted to know about CBO, how to use it to successfully grow your accounts and other bidding strategies and value-based audiences that advertisers are seeing success with.
You’ll receive the following:
- Step-by-step guide to setting up the CBO the right way, with Andrew and Jon leading you through the entire process
- Real-time scenarios and screenshots from folks already using CBO and how they’re translating those results into action
- Resource list of helpful videos, tutorials, and articles for additional clarity and context
- How to structure audience and creative tests with CBO
- Much more!
Who Is This For?
- You want to know exactly how CBO is being effectively deployed around the globe
- You’re curious about the types of audience and bid tests being run on CBO now
- You feel like other marketers and agencies know something you don’t when it comes to CBO
- You want to grow and scale your ad account sustainably, utilizing the most proven tactics out there
- You’ve already set up some CBO campaigns but you’re not sure if you took the proper steps
- You haven’t yet set up anything on CBO and you want to ensure everything is in tip-top shape moving forward
Who is Andrew?
Salepage: Delivery Method
– After your purchase, you’ll see a View your orders link which goes to the Downloads page. Here, you can download all the files associated with your order.
– Downloads are available once your payment is confirmed, we’ll also send you a download notification email separate from any transaction notification emails you receive from coursesblock.com
– Since it is a digital copy, our suggestion is to download and save it to your hard drive. In case the link is broken for any reason, please contact us and we will resend the new download link.
– If you cannot find the download link, please don’t worry about that. We will update and notify you as soon as possible at 8:00 AM – 8:00 PM (UTC 8).
Thank You For Shopping With Us!
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