DAVIS FOLSOM – ENCYCLOPEDIA OF AMERICAN BUSINESS 2 VOL SET
Praise for the previous edition:
“…an easy-to-use guide to the nuts and bolts of business jargon and business concepts.” Library Journal, Collection Development, Starred Review
“…very straightforward and useful…an excellent resource to begin learning the jargon and ideas of business in an understandable language and would be a solid addition to any reference collection.” American Reference Books Annual
“…outstanding…presents up-to-date, solid, easy-to-understand information…useful…Public libraries as well as academic general collections will want to add it to their collections.” Booklist
Buying, selling, budgeting, and saving are fundamental business practices that almost everyone understands on a basic level. From them, more complex transactions are derived, and these constitute a realm of business that few people find easily accessible.
Featuring more than 800 entries, the two-volume Encyclopedia of American Business, Revised Edition is an up-to-date, easy-to-use guide to the nuts and bolts of business jargon. Difficult ideas are explained in straightforward language to help non-specialists, students, and general readers understand the complex and sometimes confusing concepts and terms that are used in business. Five general areas of business are covered: accounting, banking, finance, marketing, and management. This encyclopedia focuses on the terms, concepts, and associations that one is most likely to encounter in business, making it a great place to start learning about how businesses operate and what the primary and different features of specific business-related functions or ideas mean.
Entries include:
-Brain drain
-Carbon tax
-Credit default swaps
-Deleveraging
-Fair housing laws
-Investment fraud
-Micro lending
-Social media
-Subprime lending
-Troubled Assets Relief Program (TARP).
Recommended for Grades 9 and up.
ABOUT THE AUTHOR
- Davis Folsom received his Ph.D. from the University of Connecticut and currently teaches at the University of South Carolina. His publications include Understanding American Business Jargon: A Dictionary and Understanding NAFTA and Its International Business Implications.
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